Ken Marsh, the Houston Business Show Contributor for Business Networking, provides weekly information on how to build your business. We are excited to have the assistance of Mr. Marsh, an authority on this subject and author of the book Fearless Networking , as a part of our team.
“What you are thunders so, I cannot hear what you say.” –Ralph Waldo Emerson
Fearless networkers give quality referrals; never knowingly tepid, lukewarm referrals. So what constitutes a quality referral?
1. A person or organization that you are staking your reputation on.
2. A person or organization that can meet the needs of the recipient.
3. Information or resources that can meet the needs of the recipient.
4. A person or organization with a genuine need that is referred through a personal introduction done in person, by phone, mail or e-mail, to a person that can meet that need.
5. A person or organization that is referred based on a solid grasp of the need of the individual receiving the referral.
6. A person or organization that provides an excellent product or service supported by excellent customer service, which can be easily verified.
7. A person or organization that has excellent testimonials and case studies from current satisfied clients on their web site.
8. A person or organization that can pass the muster with flying colors in any vetting process.
9. An organization that has a solid reputation as a ‘good corporate citizen.’
10. A person of high integrity and sound moral character.
Visit Ken’s web site at www.fearlessnetworkers.com for a free whitepaper and info on books & DVDs.
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